E-commerce entrepreneurs have many things to consider when having their retail, wholesale or affiliate website built and designed. An e-commerce storefront, like its brick and mortar real-world counterpart, is the physical representation of the company. As such, it must be an accurate reflection of the image the entrepreneur would like customers to see.

E-Commerce Web Development Management Pro Shares Tricks of the Trade Bill Snowman owns a full service website design, print media and graphic design company. His company, CreateSource.com, caters to a variety of individuals, small businesses, corporations and other organizations. When asked to identify the top mistakes these entities make when having a website built, Bill had no trouble creating a list. In fact, he could have mentioned several more!

After paring the list down to the most critical, absolute worst mistakes e-commerce entrepreneurs can make with their website – the types of mistakes that cost businesses money, negatively impact their reputation, or send customers running in the other direction – Snowman shared the Top 3 E-Commerce Website Mistakes.

Accessibility and Usability Fall to the Wayside in Favor of “Cool” Effects

This is probably the biggest mistake made in all types of web design, Snowman points out, but it is rampant in e-commerce web design.

He notes that the “Web 2.0 crowd” love to use Ajax, Javascript, Flash and other widgets to make their site look cool. However, visitors with Java or Flash disabled lose not only aesthetics, but functionality.

Snowman recommends that e-commerce entrepreneurs disable all Flash, Javascript, images and even CSS style sheets to test their website. It might not be pretty, but if the forms work and the text is legible, it’s functional. If it’s not, it needs to be fixed so all visitors have access. Don’t cut customers off in order to have a prettier website.

E-Commerce Businesses Fail to Answer One Simple Question

Snowman regularly asks clients this simple question, but most don’t know the answer to, “Why does your website exist?” He hears a variety of responses, including:

• To advertise the business
• To increase the company’s profits
• To sell products or services

These are all results, Snowman says, not reasons. A website exists for one reason, he claims: to solve the problems of its visitors. The problem could be anything; the visitor is bored, they are price shopping, they need advice, or they want to buy a product. The key, he says, lies in doing market research to understand what customers want, then being able to give it to them.

Does a Home Builder Paint the Walls Before Pouring the Foundation?

Although it is easier to picture the finished website than it is to imagine all of the boring, technical components, Snowman notes that the actual design is the least important aspect of creating an e-commerce website.

He likens the website building process to new home construction. “You draw up plans based on the new household’s needs,” he says, “…build the foundation, erect a solid frame, add plumbing and electrical, and then you think about decorating.”

For those who disagree, Snowman points to Craigslist.org as a perfect example. It is popular because it works. It’s not pretty, but it is built well.

Accessible, Functional E-Commerce Web Development Key

Snowman points to Zarifas.com as an example of a custom e-commerce website with a simple interface, allowing the entrepreneur to perform most maintenance and other functions on their own.

Before commissioning any professional to develop an e-commerce website, check references, ask to see an online portfolio, and have a contract or work order in writing.

Click here to get your business website

The post E-Commerce Web Development Gaffs: Build a Business Website and Avoid the Top 3 E- Commerce Mistakes first appeared on Solutions Resource.

More businesses are discovering how much opportunity an online presence creates. Brands capitalized on people’s heavy reliance on web-based solutions to offer their products online, hence, creating their business website.

To know more about creating a website for your brand, here are some finer points on the Importance of a business website

Consider a business website your online company address. It’s where potential customers, clients, and associates can find and contact you.

A company with its domain makes an e-mail more credible and trustworthy rather than generic google addresses. Websites give businesses their own unique online identity.

A survey by the Better Business Bureau shows that 84% of consumers will trust a company based on its online reviews, which will only be possible if they see a business website.

Marketing company BrightLocal conducted surveyed consumer attitudes. In the study, they found out that 36% of clients trust a company more if they see a website, whereas, only 21% gamble on closing a deal with a business with no website.

In today’s time where everything from groceries to money transfers is done online, A business website establishes your legitimacy as a business. People will trust your products based on your website.

Another advantage of a business website is that it does not cost a lot to set up. For a reasonable price, your business will get better online engagement.

• Domain name
• Web hosting
• Web development
• Site maintenance costs
• Advertisement (Facebook ads, pop up ads, pay-per-click, etc.)

Companies also hire specialists to help them create sales strategies for online marketing. These specialists provide strategies such as Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Management, etc.

Building a business website starts with establishing your product, creating a domain name, having it hosted, and web development. Once the website has been developed, you will need to write a good hook to get potential customers engaged.

You’ll also have to optimize your website for search engines to drive traffic to your business. A business also needs to establish its reputation through active engagements like newsletters and ads.

Solutions Resource gives out free consultations to help you determine each need and how much it will cost. We’ll tell you what materials your brand needs and how you can get the most out of your web presence.

Multiple sources have confirmed that around 4.54 billion people use the internet every day. That gives you a chance to offer your product to more than half of the world’s total population.

Each person spends an average of six hours a day on the web, making it a larger avenue than any print or broadcast medium. Business websites are open 24/7 which extends your service beyond office hours.

Reaching potential customers is possible through Solutions Resource. Start generating revenue anytime and anywhere and let us help you create the perfect business website.

Click here to get your business website

The post IMPORTANCE OF BUSINESS WEBSITE first appeared on Solutions Resource.

“Introduction”

People and organizations visit the internet to perform actions, such as purchasing a product (“Miletsky. 2010.”). Those website visitors, however, are very busy consumers. Therefore, entities must test the amount of time that it takes for their website to download onto a computer or mobile device (“Rosemary. September 26, 2015, 8:29 AM-9:38 AM.”).

“Test The Downloading Process of A Webpage”

Organizations should test the download time for their website. Jim Rosemary of NewTechWeb points out that webpages should download onto a device screen in a time period of five seconds or less (“September 26, 2015, 8:29 AM-9:38 AM.”). Otherwise consumers can leave a website if it takes a long time to load because they do not have a sufficient amount of time to spend on the internet (“Administrator of Website Magazine. 03.21.2014.”).

“Implications For Solutions Resource”

Solutions Resource can test the amount of time it takes for a webpage to download. That way, its markets can retain internet visitors on their website. Lastly, firms should visit Solutions Resource’s website at https://solutionsresource.com/ to learn about the enterprise’s web development services.

“References”

1. “Keys To Building A Business Boosting Website Seminar” Jim Rosemary, NewTechWeb. Biz Fair at Renton Technical College. September 26, 2015, 8:29 AM-9:38 AM.
2. “5 Reasons Visitors Leave Your Website” by an Administrator of Website Magazine. 03.21.2014. Retrieved Friday, October 2, 2015. Web.(“http://www.websitemagazine.com/content/blogs/posts/archive/2014/03/21/5-reasons-visitors-leave-your-website.aspx”)
3. “Principles Of Internet Marketing // New Tools & Methods For Web Developers” by Jason Miletsky. 2010. Course Technology and Cengage Learning (Represented by Nelson Education, Ltd). Boston, MA, USA, and possibly Singapore, United Kingdom, Australia, Mexico, Brazil, and Japan. ISBN-13: 978-1-4239-0319-2 and ISBN-10: 1-4239-0319-6.

By: Tyler Nelson-Administrative and Marketing Intern At Solutions Resource, LLC

Click here to get your business website

The post Boosting Business Website Seminar At BizFair On September 26, 2015 first appeared on Solutions Resource.

“Introduction”

Many people enjoy purchasing food and beverage items, such as pumpkin and apple flavored food and beverage items, that companies offer during the fall season.  Therefore, grocery stores must offer food and beverage items, which includes caramel apple biscotti, that are popular during the autumn season (“First We Feast By. August 31, 2015.”).  This means that grocery stores need to place information about these items in the form of images, texts, links, and graphics on their website.  That way, website visitors can receive information about these items and decide whether or not they want to purchase those goods.

“Food Items That Grocery Stores Should Place On Their Website”

There are a variety of food and beverage items that retailers should place on their website that may not be offered by all of their competitors.  Some examples of food items that they should place on their website include pumpkin pie flavored frozen yogurt and pumpkin pie pizzas (“Blank. September 2013.”).  Other types of products that grocery stores should place on their website for the fall season include butternut squash and pecans.  Finally, retailers should place cranberries and pot pies on their website during the fall season (“Gelski. 12/21/2012.”).

“Importance of Placing Autumn Food Items On A Website”

Food and beverage retailers should place autumn food and beverage items, such as pumpkin and apple flavored products, on their website for a variety of reasons.  For example, many people enjoy purchasing and consuming these goods at that time of year (“Whitten. Friday, 14 Aug 2015, 4:05 PM ET.”).  In 2012, sales for autumn food items, which includes pumpkin flavored goods, were $307 million dollars.  Moreover, the percentage for pumpkin product sales between the months of September and November of 2012 was 70% (“Riberi. 10-1-2013.”).  Lastly, these merchants can receive new customers and website visitors on their website that other competing entities might not be able to attract.

“Provide Information About Autumn Products and Recipes On Website”

Grocery stores should provide information about the autumn food and beverage items that they place on their website.  For example, these retailers should place a link next to the product that takes people to the website of the distributor for where the product came from.  Another piece of information that those companies should place on their website includes links to recipes that website visitors could use to prepare food items with those seasonal products.  That way, those retailers could motivate these website visitors to purchase their autumn products and stay on their website for a long time.  Lastly, those firms should provide website visitors with tips that they can follow for storing these items for a long period of time.

“Implications for Solutions Resource”

As a web design and development firm, Solutions Resource should research the trends that exist in fall food and beverage items if it creates websites for grocery stores.  That way, the firm can find images and content of seasonal autumn products that their audience should have on their website.  Additionally, Solutions Resource can place this content on its markets’ websites so that the business can produce a website that promotes those retailers’ products.  Finally, customers and potential clients should visit Solutions Resource’s website at https://solutionsresource.com/ to learn about the company’s web development services and contact the firm if they have questions.

1. “Fall Flavors Show Up Early” by Christine Blank. QSR Magazine. September 2013. Retrieved Friday, September 4, 2015. Web (“http://www.qsrmagazine.com/exclusives/fall-flavors-show-early”)
2. “These Are All of the Fall-Food Items That Are About to Overtake Your Local Grocery Store” by First We Feast By © Complex Media. August 31, 2015, 5:31 pm. Retrieved Friday, September 4, 2015. Web.
   (“http://firstwefeast.com/eat/these-are-all-of-the-fall-food-items-that-are-about-to-overtake-your-local-grocery-store/”)
3. “Fall’s Flavors: Apple, Pumpkin Spice And Sriracha, Oh My!” by Sarah Whitten. CNBC. Friday, 14 Aug 2015, 4:05 PM ET. Retrieved Friday, September 4, 2015. Web.
   (“http://www.cnbc.com/2015/08/14/falls-flavors-apple-pumpkin-spice-and-sriracha-oh-my.html”)
4. “Pumpkin Power!” by Andrea Riberi. Nielson. 10-01-2013. Retrieved Friday, September 4, 2015. Web.(“http://www.nielsen.com/us/en/insights/news/2013/pumpkin-power.html”)
5. “Seasonal Flavor Sensations” by Jeff Gelski. Food Business News. 12/21/2012. Retrieved Friday, September 4, 2015. Web.(“http://www.foodbusinessnews.net/articles/news_home/Consumer_Trends/2012/12/Seasonal_flavor_sensations.aspx?ID={F9C7CE02-6E09-441C-BF04-C66BDC264BC7}&cck=1”)

By: Tyler Nelson -Administrative and Marketing Intern At Solutions Resource, LLC

Click here to get your business website

The post Your Grocery Store Website Ready To Meet The Demand of Customers Looking For Autumn Food and Beverage Items first appeared on Solutions Resource.

There are many companies that create websites for organizations. Web development firms create websites for entities who want their website visitors to learn about them. Moreover, web development organizations use technologies, such as Java and PHP, to create websites for enterprises (“Martin. June 21, 2015”). Not all of the websites that those businesses create, however, can be used by all organizations because web design firms might create websites with programming languages that could challenge a firm in terms of its ability to update a website. Finally, the amount of time that a web development agency spends creating a website may not be favorable for all organizations.
 
 

“Evaluate Speed Of Web Development Projects”

Businesses must evaluate the amount of time that it takes a web development to create their website. For example, many web development firms do not stay in business for 24 hours on a given business day (“Google. 2015”). Therefore, organizations often have to wait until the next business days for their web development firms to work on or complete their website. This situation, however, can be problematic for businesses who rely on their website for receiving new customers and leads. As a result of this situation, enterprises need to find a web development agency who can create a website for them in a quick and efficient manner.

“Evaluate Technologies That Organizations Use To Create A Website”

Entities must evaluate the technologies that a web development agency uses to build a website. Web development companies use programming languages, such as Java or PHP, to create websites (“Martin. June 21, 2015”). Not every entity or person in an entity, however, is skilled with the programming languages that web development firms use to create a website. This situation can create challenges for some enterprises because if someone in the firm wants to update a website but cannot perform an activity like writing the code for the formatting language that is necessary for making that change, then the organization may not be able to update their website.

“Conclusion”

Solutions Resource is prepared to create websites that are tailored to the needs of its markets. In the present time, the firm ensures that any technology that it uses to create a website is easy for its audience to understand. Additionally, the technologies that the firm uses must allow its clients to make changes to their websites effectively. Furthermore, Solutions Resource can work on a client’s website at any time of the day to ensure that an organization has a website immediately. Lastly, organizations should visit Solutions Resource’s webpage at https://solutionsresource.com/ to learn about the web design and development services that the company offers.

1. “Web Development Companies In Seattle, WA” by Google. 2015. Retrieved Friday, August 28, 2015. Web.
   (“https://www.google.com/search?q=maps&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a&source=hp&channel=np#channel=np&q=web+development+companies+in+seattle,+wa&rflfq=1&rlha=0&tbm=lcl&rlfi=hd:;si:”)
2. “Top Programming Languages used in Web Development” by Martin. Entrepreneurial Insights. June 21, 2015. Retrieved Friday, August 28, 2015. Web. (“http://www.entrepreneurial-insights.com/programming-languages-web-development/”)

By: Tyler Nelson -Administrative and Marketing Intern At Solutions Resource, LLC

Click here to get your business website

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